“Creating a Brand Identity with AI” is an original workbook I developed and designed to guide entrepreneurs through the process of crafting a compelling brand using the power of artificial intelligence. Originally created for a live workshop I led in my business and real estate investing community, this interactive guide became a foundational tool for small business owners ready to elevate their brand presence with clarity, creativity, and intention.
Structured as a workbook and inspired by a celestial theme, each section opens with poetic lines that reflect the birth of a brand as a cosmic, creative unfolding. The book walks readers through every step of the identity process—from discovering core values and naming a business to crafting a brand voice, defining color schemes, and designing a logo—all using accessible AI tools.
During the live workshop, I walked one guest entrepreneur through the full process in real time, while attendees followed along with their own brands. The event sparked meaningful breakthroughs and showcased how AI can be a creative collaborator—not a replacement—for vision-led brand building.
With approachable language, real-life application, and soulful strategy, this workbook became both a practical guide and a poetic invitation to bring bold, authentic brands to life.
